The Maeve Ferguson Podcast
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Episode 50- How the RDE Sales Process Amplifies Your Sales
April 7th, 2022
Hey and in this week’s video we dive into the first segment of our Sales mini-series and the first thing to do is uncover the RDE Sales process.
Now before we get into that there are several sales mistakes that we see in the industry and they are as follows:
- Pressure tactics
- Using fake scarcity fear and lack
- Waiting until the pitch
- FEar of sales
- Trying to be liked
- Giving value and hoping
The first element we dive into is building rapport, because people buy from people. When have you ever bought something from someone you didn’t like? Rapport needs to be built into
- Your content
- Lives
- Emails
- DMs
- Webinars
- Conversations
Then moving on to Diagnosis, you must diagnose and be sure you can help before putting your solution forward. You can do this through thoughtful questioning and then show, based on what they told you, how the appropriate elements of your unique mechanism address each pain point that they have.
Finally, you must speak to (in a loving way) the continuation of their pain if they don’t solve the problem and the torture of awaiting for their desires over time if they don’t have the solution that they need.
Have a listen to get all the details!
Episode Highlights:
- 2:19 Mistakes that coaches make in their sales process
- 7:04 Waiting until your pitch to make a sale
- 7:39 The fear of sales and not making offers
- 9:03 Trying to be liked
- 10:31 Giving value over and over again that doesn't drive ideal clients anywhere
- 10:56 The R.D.E sales
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Words of Wisdom:
"Don't wait until your sales mechanism to start your sales process."
Listen below!
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