The Maeve Ferguson Podcast

Become a CEO on F.I.R.E.

Freedom. Impact. Revenue. Empowerment.

Episode 30 - How to Charge Premium Rates

November 11th, 2021

This is the episode for you if you are charging low ticket but bring incredible value to your clients. It is the episode for you if you want to know how to command a premium.


In this episode we dive into all the mistakes that people make, and how pricing is simply positioning. We unpack the differences in a ROI and non ROI market and how you must articulate the outcome you get for your ideal client effectively, to be able to flick from hustling, to people asking you - how do I get to work with you?

Episode Highlights:

  • 3:26 - What is it costing your ideal client not to have the solution in a non ROI market?
  • 7:22 What are the measurable results that you can get for someone?
  • 8:54 Mistake no 1: assuming high ticket is harder to sell than low ticket

If you have found value in this weeks episode then you’re going to love the free quiz and live training that I have for you.


Head over to https://maeveferguson.com/quiz to discover your #1 coaching business killer and we will send a free report with the exact steps to take to overcome that killer, right here, right now, today!



Words of Wisdom:

"If you commoditise yourself you are in a race to the bottom."

Listen below!

If you found value in this episode, please leave me a review on iTunes!

Our mission is to help as many people as possible transform their business, and when you leave a positive review, more people can find this podcast!

Just select “Ratings and Reviews” and “Write a Review” and tell me what your favourite part of the podcast is.

Thank you!

The Masterclass

Not quite ready for Online Courses?


Get Coaching or Consulting Clients on Demand in this FREE Masterclass

The Manifesto

Discover why working IN your business is stopping your from working ON your business.

The Training Series

Discover the 3 Keys of The Expert Accelerator Effect, to Create & Fill your Online Courses with Perfect Clients.